Most of our entrepreneurial society suffers from a disease called: 'inspiration syndrome'. It's an infection of the mind caused by the need to be competitive. You see, aspiring solopreneurs usually start their first business with a passion telling them to create something... A sustainable clothing brand, a community built for coaches, or even a travel blog, anything goes... But eventually, they'll run into a roadblock: the creative juice runs out. Creating content starts to feel like a drag, inconsistency starts creeping in, important numbers start tanking, and before you know it... you feel like burning the whole business down.

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That's what happened to me in 2022. I had an amazing run at my first project (personal training) and even began making some decent money from it. But it wasn't enough to keep me financially afloat just yet. And so I had to resort to taking in advice from people who were 'further along' than me.